Dual citizen 🇩🇪🇺🇸

Full Stack Developer& Digital Projects Lead

I’m Leroy Macartney, I build fast, reliable web products and lead digital projects end to end. Based in Berlin, moving to the USA. Native English, fluent German.

WORK

Selected Projects.

A handpicked set of recent work, shipped websites and internal platforms, each shaped by clarity, intent, and craft.

Product Configurator with Membership WalletOngoing
01Satellite Office

Product Configurator with Membership Wallet

Accompanied this project end to end, from design, concept and presentation through to the full programming implementation and integration with the new ERP system. Including Google and Apple Wallet integration for digital membership passes.

  • Ruby on Rails
  • JavaScript
  • CSS
  • Figma
  • Git
  • REST APIs
  • Apple & Google Wallet
Company-Wide ERP System2026
02Satellite Office

Company-Wide ERP System

Analysis, planning and implementation of a company-wide ERP system, tailored to the company's workflows and ways of working, mapping existing requirements, digitising manual processes, and building structured, reliable workflows across teams.

  • Project Management
  • Deluge
  • Zoho Creator
  • REST APIs
Relaunch & Redesign Website2024
03Satellite Office

Relaunch & Redesign Website

Preparation, concept and supporting development of the visual presentation, plus project management and the full programming implementation, delivered end to end, single-handedly.

  • Figma
  • WordPress
  • Custom Theme
  • PHP
  • HTML
  • CSS
  • JavaScript
  • WPML
  • Multilingual
  • APIs
  • Analytics
  • Tracking
Beauty Rush2021
04Freelance

Beauty Rush

Full website design and build for a Berlin beauty studio, multilingual across German, English and Russian, custom components, and Treatwell booking integration.

  • WordPress
  • Multilingual
  • Treatwell
  • Mobile-First
Soirée Penthouse2021
05Freelance

Soirée Penthouse

Website for an exclusive Berlin rooftop event venue. A visual-first, premium layout with full-bleed imagery built to convert high-end inquiries.

  • WordPress
  • Premium Design
  • Events
Eventus Agency2021
06Freelance

Eventus Agency

Corporate event-agency site with clear brand positioning, a structured content architecture, and on-page SEO implemented end to end.

  • WordPress
  • Corporate
  • SEO

EXPERIENCE

The path so far.

A decade of building, from running my own business to leading full stack product work. Each step added a tool I still use today.

Full Stack Developer

Satellite OfficeBerlin, DE

Jan 2024 to Present

Leading the company website relaunch, an in-house ERP build, and a custom product configurator, working directly with the COO to turn business goals into shipped software.

  • React
  • Next.js
  • Ruby on Rails
  • PHP
  • REST APIs
  • Zoho Creator
  • Zoho CRM

Junior Full Stack Developer

Satellite OfficeBerlin, DE

2022 to 2024

Moved from marketing into engineering, building and maintaining web features, internal tooling, and CMS-driven multilingual sites.

  • JavaScript
  • PHP
  • WordPress
  • HTML & CSS
  • Git

Marketing Manager

Satellite OfficeBerlin, DE

2021 to 2022

Owned digital marketing and web content, which led me to start building the tools and sites myself and pivot fully into development.

  • SEO
  • Content
  • Web
  • Analytics

Freelance Web Development & Online Marketing

IndependentRemote

2020 to 2021

Built and marketed sites for Beauty Rush, Soirée Penthouse, Eventus Agency and others, running SEO, Google Ads and social media ad campaigns, with analytics and conversion tracking built in end to end.

  • SEO
  • Google Ads
  • Social Ads
  • Analytics
  • Tracking
  • WordPress

Founder

PURGERS EventmanagementBerlin, DE

2016 to 2020

Started and ran an event-management business end to end, operations, marketing, and client delivery. Where I learned to own a project from idea to execution.

  • Entrepreneurship
  • Operations
  • Marketing

CERTIFICATES

Credentials that back it up.

Focused, tech-relevant qualifications, the formal grounding behind the work.

Full Stack Web Development2021

Full Stack Web Development

Le Wagon

Intensive bootcamp in Ruby, Rails, JavaScript, SQL and test-driven development, building and shipping full web apps from scratch.

Agentic AIIn progress

Agentic AI

Johns Hopkins University

Designing and orchestrating autonomous AI agents, tool use, planning, and integrating LLMs into real workflows.

Zoho Creator2023

Zoho Creator

Zoho

Building low-code business applications, data models, workflows and automations on the Zoho platform.

WHAT I DO

Skills, with intention.

A focused toolkit built over years of shipping real products, from polished front-ends to the systems running behind them. No fluff, no filler.

01

Front-End Engineering

Focused on the front end and everything around it, pixel-perfect, accessible, responsive interfaces built to scale.

  • HTML
  • CSS
  • JavaScript
  • Next.js
  • React
02

Back-End Engineering

The full back end behind the product, application logic, data modelling, and APIs that hold up in production.

  • Ruby on Rails
  • PHP
  • REST APIs
  • Python
03

Software Development

Connecting front end and back end into complete, working applications, owned end to end, from first commit to production.

  • Front-End
  • Back-End
  • REST APIs
  • Architecture
04

WordPress

Custom WordPress themes, fully bespoke and easy to maintain, or headless setups where a CMS powers a Next.js front end.

  • WordPress
  • Custom
  • Headless
  • Responsive
05

API Integration

Wiring systems together cleanly, third-party APIs, payment and booking flows, and reliable data syncing.

  • REST
  • Webhooks
  • Integrations
06

AI Development

Focused on agentic AI, learning to build AI agents and developing of and with AI for faster workflows and processes.

  • Agentic AI
  • AI Agents
  • Workflows
[ About ]ME

Full Stack Developer with 5+ years of professional experience building and maintaining production web applications, leading digital projects from concept to delivery, and bridging the gap between technical execution and business strategy. Deep expertise in frontend engineering across HTML, CSS, JavaScript, React and WordPress, combined with hands-on project leadership working directly with executive stakeholders. Currently completing a Certificate Program in Agentic AI at Johns Hopkins University.

React
Next.js
JavaScript
TypeScript
Ruby on Rails
PHP
WordPress
REST APIs
Zoho Creator
Zoho CRM
HTML & CSS
Git
React
Next.js
JavaScript
TypeScript
Ruby on Rails
PHP
WordPress
REST APIs
Zoho Creator
Zoho CRM
HTML & CSS
Git

REFERENCES

What people say about me.

I have been working with Leroy for quite some time now, and I am genuinely impressed by our collaboration. He is reliable, proactive, and consistently brings valuable ideas to the table. His analytical mindset and ability to structure work and projects effectively make a real difference.

Mohammad HassanCOO, Satellite Office

Our penthouse events needed a site that felt as exclusive as the venue itself. Leroy nailed the look and feel, kept everything responsive and on-brand, and delivered exactly on time.

Leander AmooreOwner, Soirée Penthouse

Leroy is a person you can always rely on. He thinks proactively, asks the right questions, and often brings valuable ideas to the table thanks to his broad experience. His quick understanding of complex situations and his solution-oriented approach make working with him especially enjoyable. I can recommend him without reservation.

Thorsten KarrasHead of Marketing, Satellite Office

Leroy took our beauty brand from a rough idea to a polished website that actually converts. He understood the aesthetic instantly, delivered clean and fast, and made the whole process effortless.

Yevgeniya FarajFounder, Beauty Rush

For our agency site, Leroy was reliable from first sketch to launch. Sharp eye for design, clean implementation, and easy to work with throughout, exactly what you want in a freelance partner.